When you know, you know – and that’s how we felt when we asked Lance Montgomery to join Trendi as our new Managing Director. The past few months have been busy – we’ve launched and introduced our technology and proprietary products to the world. Lance brings a wealth of knowledge to assist in Trendi’s internal and external growth as we scale up our operations, team, and customer base.

A visionary entrepreneur, Lance knows the ins-and-outs of developing companies and brands, bringing with him almost two decades of experience in building organizations from the ground up to acquisition material. His business leadership style focuses on building high performance and award-winning teams, many of which now serve global brands across North America. He’s held multiple Managing Director and Vice President positions, driving business growth and success while still maintaining a high standard of customer experience.

We are thrilled to bring Lance’s leadership style into action at Trendi,” says Christine Couvelier, Trendi’s President. “As we bring more of our technology and food products to market this year and start accelerating our reach, we look forward to working with Lance to solidify the systems required to move us to full growth potential.

In 2017, Lance developed and launched the “HeyBryan” app in an effort to create convenience and ease for home projects by transparently enabling a fair marketplace through robust, adaptive technology. His extensive background in tech, end-to-end marketing and sales experience led to HeyBryan’s success and has given him the opportunity to build many other successful top-tier technology and business development teams.

The Trendi team couldn’t be more excited to start 2023 off with Lance on our team. We’re looking forward to saving the world from food waste with his leadership and guidance!